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Blogging The Money Way

A Conundrum For Paid Bloggers

Posted by User ImageSire on Dec-6-2007 under Opinion

As bloggers and webmasters we have always believed that achieving a good PageRank was a necessary factor for ranking well in Google search engines. This would be the main reason there was such a furor when Google down-listed so many blogs and websites including my own blogs.

This has hurt many a paid blogger for once they were downgraded they lost many paid opportunities which by and large meant the earning capacity of their blogs were greatly diminished. What are they to do though as for many being paid bloggers was a way of life and for many WAHM the main source of income.

I reckon that in time advertisers will realize that PageRank isn’t all that it is cracked up to be and that they may well hold something like the Alexa rank as being more important. Let’s face it, even though someone has a good PR does not necessarily mean that their site has a huge page view scenario and someone with a lower PR may well bring more exposure to their links.

I have noticed that even though my PR has been reduced to zero I am still hitting the front page on many Google searches. A few examples:

These are just a few but all appeared in the top ten results of Google’s front page! Now I ask you, isn’t that what advertisers should be really interested, that the posts they paid for appear in this prime position? If that is so what make PageRank so damned important?

In case you are interested, I owe the high placements to choosing the right keywords and the way I structure titles and content.

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